Abstract
Revised! FOR-193, a 4-page illustrated fact sheet by Martha C. Monroe, focuses on social marketing strategies for promoting important messages and ideas in the interface. Includes references. Published by the UF School of Forest Resources and Conservation, July 2008.
FOR193/FR254: Social Marketing in the Wildland-Urban Interface (ufl.edu)
References
Hernández, O. 2000. "Formative Research." Environmental Education and Communication for a Sustainable World. Eds. B. A. Day and M. C. Monroe, 47-56. Washington DC: Academy for Educational Development.
Jacobson, S., M. McDuff, and M. C. Monroe. 2006. Conservation Education and Outreach Techniques. Oxford UK: Oxford University Press. https://doi.org/10.1093/acprof:oso/9780198567714.001.0001
McKenzie-Mohr, D. and W. Smith. 1999. Fostering Sustainable Behavior: An Introduction to Community-Based Social Marketing. Gabriola Island BC: New Society Publishers.
Monroe, M. C.; G. Babb; and K. Heuberger. 1999. Designing a Prescribed Fire Demonstration Area (Fact Sheet FOR 64) Gainesville FL: University of Florida, http://edis.ifas.ufl.edu/FR060 (accessed September 20, 2005).