Persuasion in Messages
Vol. 2013 No. 8, Historical Fact Sheets
Vol. 2013 No. 8

Persuasion in Messages: AEC482/WC145, 7/2013

Historical Fact Sheets
https://doi.org/10.32473/edis-wc145-2013
Published 2013-09-30
Laura Gorham
Ricky Telg
University of Florida
https://orcid.org/0000-0002-8729-1634
Tracy Irani
University of Florida
A man yelling into megaphone.
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PDF-2013

How to Cite

Gorham, Laura, Ricky Telg, and Tracy Irani. 2013. “Persuasion in Messages: AEC482 WC145, 7 2013”. EDIS 2013 (8). Gainesville, FL. https://doi.org/10.32473/edis-wc145-2013.
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Abstract

Specific contextual cues are added to media messages that persuade people to think one way or another about an issue and influence their actions. In this publication, you will learn the different ways that the mass media use persuasion and how persuasion encourages the audience to change their attitudes or behavior. This 3-page fact sheet was written by Laura Gorham, Ricky Telg, and Tracy Irani, and published by the UF Department of Agricultural Education and Communication, July 2013.

http://edis.ifas.ufl.edu/wc145

https://doi.org/10.32473/edis-wc145-2013
view on EDIS
PDF-2013

References

Cialdini, R. (2006). Influence: The psychology of persuasion. New York, NY: Harper Business.

Telg, R.W. & Irani, T.A. (2012). Agricultural communications in action: A hands-on approach. Delmar Cengage Learning: Clifton Park, NY.

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