@article{Aenlle_Warner_2020, place={Gainesville, FL}, title={Best Practices for Communicating about Outdoor Residential Water Conservation: AEC703/WC366, 9/2020}, volume={2020}, url={https://journals.flvc.org/edis/article/view/122008}, DOI={10.32473/edis-wc366-2020}, abstractNote={<p>Extension communication efforts can be made more effective when following a strategic communication plan. To guide a strategic communication effort, it is imperative to have purposeful messaging along with an understanding of your target audience and communication channel. This document presents a synthesis of literature highlighting best communication practices in regard to water conservation efforts.</p>}, number={5}, journal={EDIS}, author={Aenlle, Jacqueline and Warner, Laura A. Sanagorski}, year={2020}, month={Sep.} }