How the Persuasive Narrative of Cells at Work! Impacts Health Education

Abstract

The ongoing Japanese anime and manga series Cells at Work! recounts episodic adventures of anthropomorphized cells within the human body. This paper examines how the series’ narrative structure, although intended for entertainment, promotes health education and awareness by leveraging the Transportation-Imagery Model. The author further discusses the continued impact of Cells at Work! on worldwide health-related issues, including COVID, viruses, and general wellness.